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Mirror Pages

A Mirror page is also called an entrance page, or information page. Generally what it means is a web page that is specifically created containing more relevant keywords in a single page in order to rank higher on the "spider" search engines.

It can be a perfect duplicate or mirror of your websites' front page or can often be a separate page that is made and then mirrored to look like or themed to your website.

Common web pages usually are very broad targeted and are not themed around particular keywords or phrases because average web pages are unfocused and not optimized properly.

A mirror page is a web page specifically designed to rank high in the Search Engines for a specific keyword or keyword phrase. It is NOT just a blank page with a link that redirects to your main page, but a powerful, content rich page balanced with your keywords.

If you have web pages with specific subject areas, products, services or even localities then specific mirror pages can be created for each one, concentrating on the keyword content and MetaTags specific to those pages. In this way, a holiday accommodation site with various locations, for example, could have mirror pages created for each of its destinations. A page specifically dedicated to search engine content for holiday accommodation Fiji, for example, will have a better chance in the search engine rankings than a page which tries to cover all bases - and be readable!

Search Engines generally give priority to URLs that contain keywords. It is therefore worthwhile considering the registration of keyword-rich domain names for your mirror pages. Using the above example, a mirror page for holiday accommodation could have the name www.holiday-accommodation-bookings.com , then for Australia you would have www.holiday-accommodation-bookings.com/australia.html remembering that these URLs are for Search Engines only and that customer information is still only found on your central site. Customers can enter at these mirror domain pages from the Search Engines and then click-on to the central domain. Once the customer has arrived from the search engine the mirror page/URL has done its job.

Once you have selected your keywords and phrases you need to build a mirror page for each keyword / keyword phrase and ideally, for each major search engine. All the major engines look for different keyword density in the text, title and description so you need to do some research by doing a search using your chosen phrase or keyword and studying the top 10 results at each engine (if you can spot them, study high ranking mirror pages). They will be out there!

When you're ready to submit your pages to the Search Engines, submit only one page each day 25 hours apart. If you've created several pages you'd like to submit, you may want to create an additional page that contains links to each of your mirror pages. That way, you can submit just your link page and let the Search Engines crawl the rest of your links.

Creating mirror pages is a powerful way to increase your website traffic, but don't stop at just one. Imagine how much traffic you'd receive with 100 keyword packed mirror pages all pointing to your website.

Finally remember mirror pages are a great way to gain more website exposure.

Warning, never over pack or 'key word stuff' your mirror pages. As this is considered spamming and you will be removed from the search engine databases and more often than not you URL will be black listed.

Once your URL is black listed it is very difficult to get re-indexed back into the search engines.

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